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Making the most of data in convenience in a post covid-19 world

Author: Gordon Neil

Even before covid-19 convenience was a big growth driver for FMCG. It has long been one of the most important channels for brands, but lack of data has always been the biggest challenge, particularly when there are over 40,000 outlets in the UK and no easy way to access their sales data. The good news is this has changed! We've partnered with In Touch to help brands access the EPOS data from over 10,000 terminals. Find out what our Strategy & Marketing Director Gordon Neil had to say about this game changing partnership.

Contact us to chat about anything how we can help you get the most out of data in convenience, or anything of our other services. 

 

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